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E-Commerce Website and Google Ads

Magento / Ecommerce / Google Ads

+207%

Click-Through-Rate

+200%

Enquiries / Leads

Since the website launch

-80%

Cost per Lead

Goals

  • Take over existing Google Ads campaign and drive more traffic to the website
  • Create a bespoke E-Commerce website to sell their products on
  • Create and run a Google Shopping campaign to market and advertise products

Approach

  • Designed and built a custom Magento website to match and work with their brand image directly
  • Create custom functionality to allow a product feed to be created and used in conjunction with Google Shopping
  • Optimise and develop the existing Google Ads campaign towards new products and services offered

Results

  • We achieved a reduction in the Cost per Lead of 80% over the course of a 3-year period
  • We increased the Conversion Rate of the Google Ads campaign, rising by 10%
  • Overall, the number of Conversions through the website was over 200% higher after 3 years

“We have just had a website designed by the team at 1PCS and we are so happy with the result. From the first meeting they understood exactly what we wanted, took the time to learn about our business and communicated throughout the process to ensure page by page we were happy. We have also chosen them to SEO our new website, they’re so quick to respond to emails and we feel confident having their support. Thanks again to everyone!”

Andy – Spinaclean

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